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Ray Patterson

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SPEAKER DETAILS

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Guest Speaker Ray Patterson is a dynamic and experienced Sales Trainer and Conference Speaker, with a lifetime’s experience in Sales and Sales Management, and dealing with customers.  Everything Ray speaks about when delivering his presentations comes from personal experience, which play a large role in why he has the ability to really connect with his audience.
After spending 16 years working for a few different companies in positions ranging from General Accounts Salesman, Key Accounts Salesman, Sales Manager, Sales Director, Commission only Home Improvements  Salesman and Group Manging Director, Ray started his own business. His business was completely reliant on a team of 10 good commission only Salespeople. It was there that he realized his potential as a Successful Sales Trainer. In 1992 Ray started the Professional Sales Association so that Salespeople could have some form of recognition. He started speaking at conferences and loved the satisfaction of “Connecting” with salespeople and inspiring them to be proud of themselves and to be proud of their profession, and the connection they can have with their customers.

“My goal when presenting a sales motivational keynote is to get the audience to change their attitude and then to make a commitment to changing their behaviour (Sales behaviour)
They will walk out of the room after the talk with more than just being motivated, they will be inspired to act and to take full responsibility for their own success in sales.
They will feel proud of who they are and proud of what they do and will be enthusiastic and excited about going out and seeing customers.
They will have renewed energy, enthusiasm and excitement for selling.
Energise and uplift the mood at your next sales conference / sales event / quarterly review meeting with one of Ray’s Sales motivational keynotes.”
Ray’s Sales Motivational keynotes are simple, relevant, to the point and effective. They are delivered with energy and passion and are aimed at inspiring salespeople to renewed levels of enthusiasm for selling!
Unlike most other speakers and trainers, Ray chooses to speak without using power point, which enables him to really “connect” with the audience and to “Effectively communicate” the message being presented.
Ray bridges the gap between sales knowledge and effective selling through his “R.A.P”® (Responsible, Accountable and Proud) sales training programme. He inspires and reignites salespeople’s passion for selling and gets them to assume responsibility for being sales professionals. Ray believes that salespeople should be proud of who they are and proud of what they do because:
Nothing ever happens until a salesperson sells something!

Presentations by Ray Patterson

Getting Out of the COVID Hangover and Back to Work

This practical keynote reminds sales professionals that while the world has changed, the fundamentals of selling remain the same. Ray focuses on mindset, activity, and returning to core sales disciplines.

  • Create your own “economy” through consistent sales activity
  • Focus on being a trusted advisor, not just a seller
  • Sell solutions, not products
  • Take control of meetings with confidence and purpose

Three Things to Do Differently for Success in Sales

This motivational session identifies attitude as the missing link in sales performance and challenges individuals to take responsibility for their success.

  • Become an “Executioner” – focus on action, not intention
  • Be a “Change Agent” – positively influence customers
  • Develop “EEE” – Energy, Enthusiasm, and Excitement

What’s Changed in Sales Since COVID-19?

Ray reinforces that people still buy from people, and success lies in mastering the basics while adapting slightly to new environments.

  • Follow a structured 4-step sales process
  • Focus on needs analysis before presenting
  • Maintain regular contact with existing clients
  • Approach every interaction with purpose and preparation

The Recession – Excuse or Opportunity?

This keynote challenges sales teams to see economic downturns as opportunities rather than obstacles.

  • Take responsibility for results
  • Focus on building trust and relationships
  • Return to simple, effective sales processes
  • Position yourself as indispensable

Putting Pride and Enthusiasm Back into Selling

An energising session designed to reignite passion for the sales profession and build confidence.

  • Adopt the “R.A.P.” mindset – Responsible, Accountable, Proud
  • Sell value, not price
  • Build confidence and improve attitude
  • Take action and engage actively with customers

Sales Training and Facilitation

Ray offers customised training programmes covering the full sales cycle, including prospecting, questioning, presenting, closing, and relationship building.

  • Practical tools that can be applied immediately
  • Structured sales processes for consistent results
  • Techniques for handling objections and closing deals
  • Strategies for building trust and delivering value

His sessions are designed to equip sales teams with the mindset, skills, and confidence to perform at a higher level and achieve measurable results.

TESTIMONIALS

HAYLEY GETHING

Having dealt with Guest Speaker on a few occasions, your service is professional and outstanding. Your staff are friendly and very efficient. I would highly recommend Guest Speaker to anyone in need of this service. Regards.

Hayley Gething - Yokohama Southern Africa

LAWRENCE REITER

Guest Speaker - your service, advise, professional and friendly manner together with the exceptional presentations are superb. We will continue to always use and recommend you for speakers. Thanks so much!

Lawrence Reiter – SACRA

info@guestspeaker.co.za    067 843 2362